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Insights & Inspiration
Tips, strategies, and stories to help you stay accountable and achieve your goals.
Back To School - Founders Update #33
Before the big rebuild, Joel suggested a small learning project first...
Simon · 
What is the paradox of temptation bundling
Let's explore how rewards can work for, not against us.
Joel · 
A Big Leap Forward - Founders Update #32
Finally, our most requested feature has arrived!
Simon · 
Escaping Dopamine Deception
See rewards can be a powerful part of the habit loop and reinforce behaviors, both good or bad...
Joel · 
Delayed Gratification? - Founders Update #31
We'd hoped to have completed the two big features left before the rebuild. But we didn't hit get those done, in fact as of our Sunday call yesterday we hadn't even started them...
Simon · 
Keep that cue, replace the routine
How do we break a bad habit?
Joel · 
A Big Decision - Founders Update #30
It's the 'r' word no product person wants to hear...
Simon · 
Building a foundation of anchors & chains
What do you need to form a new behavior?
Joel · 
Tomorrow Arrived Early - Founders Update #29
Finally, our most requested feature is here...
Simon · 
The magic of "just 5 minutes": Breaking out of procrastination
How do you break out of a procrastination rut?
Joel · .CdESV4pY_Z1NtXrd.webp)
I made 2 marketing microapps - one failed, one didn't
My first two marketing microapps ended up with radically different outcomes…
Joel · 
We Can Listen - Founders Update #28
We had an interesting call with our scientific advisor Amy...
Simon ·